Love doing hair, hate the numbers?

Is your cash flow
killing your profits?

Cut through the financial noise, reduce the stress, and create calm behind the scenes of your salon.

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HOW CAN WE HELP

What We Do

Here’s What Shifts When You Work With Profit Max

Whether you run a hair salon, beauty salon, parlour, or barber shop, the daily pressure is real.

You’re spinning your wheels.
Juggling clients, managing staff, covering wages, chasing bookings, and constantly stressing about cash flow. You’re flat out all week, but somehow, there’s never enough left over.

It’s exhausting, mentally and financially. And the worst part?
No one ever gave you the tools to fix it.

That’s where Profit Max steps in.

We work with salon owners and barbers who love what they do, but are tired of doing it all alone. Using a specialised cashflow system, we bring structure to the chaos, calm to the stress, and a clear, human-first plan that puts you back in control — without spreadsheets, shame, or financial jargon.

Whether you’re running a one-chair barbershop or a busy beauty salon with a full team, we’ll help you:

  • Take control of your cash flow

  • Pay yourself consistently

  • Clear debt faster

  • And finally feel proud of your business behind the scenes, not just at the front desk

Because a successful salon isn’t just fully booked.
It’s financially calm, supported, and built to last.

Profit Starts with Structure

Start With Clarity: Your Salon Profit Plan

You’re great at making people feel confident—but what about your own finances?
If cash flow feels confusing and your bank balance never seems to reflect your hard work, it’s time for a smarter system.

This is the first step in the Profit Max method: we look at your salon’s income, expenses, and spending habits, and build a Profit First plan made just for you.

No spreadsheets. No guesswork. Just a clear, easy-to-follow strategy that helps you take control and finally pay yourself what you’re worth.

What You’ll Get:

A full review of your salon’s finances—what’s working, what’s not
A personalized Profit First plan that sets aside money for tax, pay, profit & growth
A path to reduce debt and stop living invoice to invoice
A system that brings stability, clarity, and peace of mind
Confidence to make smart money decisions—without second-guessing

Whether you run a bustling salon or a cozy chair rental setup, this is how you stop surviving and start profiting.

It’s not about working more hours. It’s about finally making your money work for you.

One-Time Investment: $1,997 ex GST
This isn’t just a financial review—it’s the turning point your salon’s been waiting for.

For less than the cost of one mediocre marketing campaign, you’ll walk away with a complete profit system that puts you in control, pays you first, and sets your salon up to grow with confidence.

No fluff. No filler. Just financial clarity and a clear path to profit.

Ready to take control of your business finances? Book your Profit Plan Session now.

Support That Speeds Up Your Success

Setting up your Profit Plan is just the beginning—now it’s time to build real momentum.

With Profit Max, you’re not doing this alone. We partner with you month after month to track your growth, fine-tune your finances, and make sure your salon keeps moving toward stronger, more sustainable profits.

Here’s How Ongoing Support Works:

Weekly Allocations: We help you move money into up to 10 dedicated accounts, so every dollar has a purpose—taxes, wages, profit, growth, and more
Monthly Reviews: We check your progress, tweak your strategy, and keep you accountable
Hands-On Coaching: Get expert support whenever you need clarity or confidence in a financial decision
Growth-Focused Adjustments: As your salon evolves, so does your plan—we help you scale smart

No more financial stress. No more doing it all alone. Just a proven process, consistent support, and a salon that actually pays you well.

$600/month (ex GST) – Your shortcut to steady, stress-free salon profits.

Salon CFO: Your Financial Wingman for Growth

Serious about scaling?
It’s time to stop guessing—and start leading your salon like a true CEO.

With our CFO-level support, you’re not just managing money—you’re building a thriving, profitable business with a financial expert by your side every step of the way.

This is a hands-on partnership where Richard acts as your salon’s personal CFO—crunching numbers, forecasting growth, and giving you the data-driven feedback you need to make smart, confident business moves.

What’s Included:

Weekly Financial Reviews: Real-time insight into your numbers so nothing slips through the cracks
Ongoing Strategy & Forecasting: Know when to hire, invest, or scale—without the guesswork
High-Level Business Support: Get expert advice and clarity before every major decision
Customized Reports & Analysis: Understand exactly where your money’s going—and how to make more of it
True Business Partnership: You’re never alone in the big decisions—we’re right there with you

This isn’t bookkeeping. This is next-level leadership support that transforms your salon from just busy… to wildly profitable.

$1,650/month (ex GST) – For salon owners ready to lead with clarity, confidence, and control.

Book A Call

Bookkeeping That Actually Works for You

Your books aren’t just paperwork—they’re the pulse of your business.
When they’re messy, so is everything else. When they’re clear, you make better decisions, sleep better at night, and grow faster with less stress.

Whether your current bookkeeping is a disaster or just needs a professional touch, Richard’s got you covered.

What You Get:

Accurate, reliable bookkeeping—even if it’s a mess right now
BAS lodgements handled quarterly, stress-free
Payroll support—just $5 ex GST per employee, per week
Clean, simple records that help you actually understand your money
Fully insured and done right—every time

$54 ex GST/hour + $5 ex GST per employee (weekly)

No drama. No overwhelm. Just the bookkeeping support your salon deserves.

Profit Max Helps You Clear Debt, Increase Profit, and Keep More of What You Earn.

Book An Appointment

Why Profit Max

Led by Experience. Backed by Results.

Built for You.

Profit Max was created by Richard Hinz, a former tax accountant with 25+ years of experience helping small business owners get their finances sorted.

After working with hundreds of passionate salon owners, he kept seeing the same thing:
Busy books. Happy clients. Stressed-out owners.
Despite the success on the surface, the numbers behind the scenes told a different story, cash flow chaos, tax panic, and little to no profit left at the end of the month.

It wasn’t a lack of work ethic. It was a lack of structure.

That’s why Richard developed a cashflow management process and built Profit Max,  to give business owners a simple, proven system to take control of their money, pay off debt, and finally see their effort reflected in their bank account.

This isn’t just bookkeeping.
This is about freedom, confidence, and building a business that actually supports your life, not drains it

Learn More
format_quoteThank you for your steady guidance , Patience, and calm support.  Especially in the times that I didn’t believe in myself & wasn’t easy to pin down to a zoom.  Your consistency and belief in me and my business have meant more than you know.  I am truly grateful to have you on my team & be my biggest cheerleader Always Brooke Paper Rokk Hair.
Brooke
Paper Rokk Hair
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I have been working with Richard for the last 12 months and I must say it has been an eye-opener in the best way possible. He’s not just someone who crunches numbers or gives surface-level advice, he’s deeply committed to helping businesses grow profitably, and he brings real strategy and structure to the table.
What sets Richard apart is his genuine care for the businesses he works with. He takes the time to understand not just the financials, but the people behind them. He doesn’t throw cookie-cutter solutions at you, instead, he applies the Profit First framework with clarity and purpose, showing you how to make profit a habit, not a hope.
Richard doesn’t just give you theory, he gets in the trenches with you. He holds you accountable, challenges old ways of thinking, and helps you make decisions that drive real, measurable results. He’s calm, practical, and laser-focused on doing things right, not just fast.
If you own a salon, barber shop, or beauty parlour on the Gold Coast and you're looking to take control of your finances and grow a healthier, more profitable business, you won’t find anyone more committed to your success than Richard. He’s not just a numbers guy. He’s a growth partner you can trust.
Ash Klemm
Dare 2 Sell
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I owned a hair and beauty salon in Southport and as it grew I was struggling to keep on top of the financials. I found Richard who helped me get a grip on my salon financials but also helped me grow the business from 4 staff to 10. He helped me with many aspects of running a profitable business which was a great stress and weight lifted off myself as a business owner. He is honest and caring but most importantly works directly with you and always has time to talk you through difficult times. I highly recommend and have recommended him to many of my fellow salon owners who he has also guided when it comes to business financials and profitability.

Kristin Alan
Neon Hair & Beauty
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Richard has knowledge and ideas that have re inspired me as a business owner and changed the way I look at my figures. 4 months ago I was drowning- struggling with each bill, each bas and scared to keep going. Weekly he keeps me on track and keeps me aligned with the end goal- profit. He has dived deeper than I ever thought on salon experience, profit margins, pricing and my dream life. I have owned my salon for 9 years but I’ve never looked at putting profit and myself first. In only 4 short months I have enough put aside for BAs, an account for profit, bills and materials and I feel safe. It sounds crazy but I can only my imagine where I will be in 1 year with the guidance of Richard by my side. I couldn’t recommend him more.

Tegan Munro
Moosh Hair Studio Tweed Heads
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"Before Profit Max, my business looked successful on the outside, but inside I was drowning.
BAS time was a nightmare, and I barely had anything left over for myself after paying everyone else.

Richard's approach made everything manageable again.
Now I feel confident with my money, I've cleared thousands in debt, and my business actually supports the life I want, not the other way around.

If you're ready to stop struggling in silence, I can't recommend Profit Max enough."

Erin Matthews
Willow & Sage Beauty Lounge
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"I honestly thought financial stress was just part of running a salon.
Profit Max showed me that it doesn't have to be that way.

Working with Richard made everything feel so much simpler.
We set up a system that made paying myself, and actually keeping money aside, feel automatic.

For the first time in years, I don't feel like I'm chasing my tail.
I know exactly where I stand, and I can finally plan for real growth."

Samantha Lewis
Blush + Mane Hair Artistry
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"Before working with Profit Max, I felt like I was constantly hustling just to keep my head above water.
The salon looked busy from the outside, but behind the scenes, I was stressed, overwhelmed, and barely paying myself.

Richard made everything feel clear and possible again.
He helped me set up a simple system that put my profit first, and for the first time, I knew exactly where my money was going and how to plan for growth without panic.

Within a few months, I’d paid off old debts, built real savings, and started feeling proud of my business again.
Profit Max didn’t just change my numbers, it changed how I feel about running my salon.

If you’re tired of working non-stop and still feeling stuck, Profit Max is exactly what you need."

Jess Carter
Coastal Glow Hair Studio